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California Rancher Pairs With Popular Outdoors Brand To Embrace Sustainable Farming

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Ranchers in California don't always agree with environmentalists on how to fight climate change, because rules that benefit the environment often mean restrictions on where they can farm.

Capital Public Radio's Ezra David Romero (@ezraromero) reports on a partnership between a popular outdoors brand and a Northern California ranching family that's both green-friendly and profitable.

This segment aired on February 20, 2018.

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