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Amex Unveils "Clear Card"

American Express launched its newest credit card this month. It is called a "clear card," and it is only being advertised in Boston and Dallas. American Express says it designed the card to address the particular financial woes of residents of Boston and Dallas. The company says its telephone survey of 400 Bostonians revealed that those who live in the Bay State capital are unique, because they seek more "clarity" in their finances.

This program aired on March 28, 2006. The audio for this program is not available.

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