Support the news

Jeter: Shortstop to Perfume Pitcher

As fans of baseball know, Derek Jeter is a shortstop, not a pitcher. But off the diamond, the New York Yankee is the latest celebrity pitch-man for a perfume. It is not a new strategy to build marketing campaigns around a famous athlete. But does this one...stink? Sports commentator Bill Littlefield sniffs out the story.

This program aired on August 3, 2006. The audio for this program is not available.

Bill Littlefield Twitter Host, Only A Game
Bill Littlefield was the host of Only A Game from 1993 until 2018.

More…

+Join the discussion
TwitterfacebookEmail

Support the news