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Forecast for Retail's "Black Friday"
By Delores Handy
Listen to story (Real Audio)
BOSTON, Mass. - November 23, 2007 - Fresh from the bounty of Thanksgiving, many Americans appreciate the bounty at stores the day after the holiday. It's "Black Friday," one of the busiest shopping days of the year. This is the day retailers launch the holiday shopping season by offering discounts, and consumers find great deals.
Joining WBUR's Delores Handy to talk about this year's retail forecast is Kathleen Seiders, Associate Professor of Marketing at Boston College.
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