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MBTA Seeks More Billboard Locations

The MBTA is seeking bids for 32 new billboard locations in eastern Massachusetts.

The debt-ridden transit agency estimates it could generate $6 million in new annual revenue under the proposed 20-year lease.

Right now it's taking in only $3 million from the 200 billboards already on Massachusetts Bay Transportation Authority property.

T officials said Monday the new sites are all prime locations. They include along Interstate 93 in Boston and other rights of way in such communities as Andover, Braintree, Needham and South Attleborough.

This program aired on March 24, 2009. The audio for this program is not available.

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