NPR

Yes, Your Toilet Paper Squares And Rolls Are Shrinking

Robert Siegel talks to Steven Chercover, a research analyst who studies the paper and forest industries, about the trend of shrinking toilet paper rolls.

Robert Siegel talks to Steven Chercover, a research analyst who studies the paper and forest industries, about the trend of shrinking toilet paper rolls. The old standard square sheet of 4.5 inches wide by 4.5 inches long has been getting increasingly smaller.

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