AdvertisementPimp My Rickshaw: India's Drivers Pump Up The Glam03:35Download AudioResumeJuly 12, 2012Elliot HannonfacebookEmailYou know you want one: rickshaw seat covers emblazoned with Bollywood stars. It's just one way New Delhi rickshaw drivers are trying to outdo each other in the battle for passengers. (Elliot Hannon for NPR)