Here & Now Here & Now

Support the news

Offshore 'Click Farms' Inflate Social Media Numbers07:08

(Robyn Beck/AFP/Getty Images)
(Robyn Beck/AFP/Getty Images)
This article is more than 7 years old.

You've probably heard that there's a huge industry devoted to inflating social media accounts. Italian security researchers found that creating fake Twitter followers generated between $40 and $360 million last year.

Bogus Facebook activity brought in about $200 million.

What you may not know is there are also "click farms," where workers sit and tap away for as little as a half cent per click.

There's also an industry building to delete fake followers, including a London company called Status People, for those trying to get rid of fake accounts.

Martha Mendoza of the Associated Press has taken a deep look and joins Here & Now's Robin Young.


This segment aired on January 14, 2014.

Support the news

Support the news