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Watching The GOP Debate Through The Lens Of Social Media

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Republican presidential candidates arrive on stage for the Republican presidential debate on August 6, 2015 at the Quicken Loans Arena in Cleveland, Ohio. From left are:  New Jersey Gov. Chris Christie;  Florida Sen. Marco Rubio;  retired neurosurgeon Ben Carson; Wisconsin Gov. Scott Walker; real estate magnate Donald Trump; former Florida Gov. Jeb Bush; former Arkansas Gov. Mike Huckabee; Texas Sen. Ted Cruz; Kentucky Sen. Rand Paul; and Ohio Gov. John Kasich. (Mandel Ngan/AFP/Getty Images)
Republican presidential candidates arrive on stage for the Republican presidential debate on August 6, 2015 at the Quicken Loans Arena in Cleveland, Ohio. From left are: New Jersey Gov. Chris Christie; Florida Sen. Marco Rubio; retired neurosurgeon Ben Carson; Wisconsin Gov. Scott Walker; real estate magnate Donald Trump; former Florida Gov. Jeb Bush; former Arkansas Gov. Mike Huckabee; Texas Sen. Ted Cruz; Kentucky Sen. Rand Paul; and Ohio Gov. John Kasich. (Mandel Ngan/AFP/Getty Images)

Last night's GOP debate fielded questions from Facebook and Twitter, and the campaigns used those platforms to highlight the positives and defend against attacks.

Examples of those strategies ranged from an exchange between Fox's Megyn Kelly and Donald Trump over his depiction of women, to how Kentucky Senator Rand Paul is magnifying his message on social media today.



How important was the social media battle waged during and after last night's debate? Here & Now's Robin Young discusses that and more with Mike Barry, deputy audience director for the Guardian U.S.

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This segment aired on August 7, 2015.

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