Oscars Mark Big Night For Actors And Ads03:41

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Sunday night's best picture snafu at the Oscars was the biggest news of the evening, but it was also an important night for advertisers.

Here & Now's Jeremy Hobson speaks with John Carroll (@johncarroll_bu), Here & Now media analyst and author of the Campaign Outsider blog, about the awards-show commercials.

Cadillac

Wal-Mart

The New York Times