How Tesla's Hardcore Fans Are Driving The Company's Growth03:45


Tesla has been closing in on one the top carmakers in the U.S., General Motors, in terms of market value. Part of the reason why the electric-vehicle company is making history as a new contender in the auto industry is because of its loyal fans.

Hope Reese (@hope_reese), a staff writer for TechRepublic, wanted to learn more about Tesla's fan base and influence on the industry. She joins Here & Now's Lisa Mullins to talk more about her piece on the "cult of Tesla."

This segment aired on April 28, 2017.


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