Four new flavors of Diet Coke are going on sale this week as Coca-Cola tries to attract young people and former customers to the brand.
Here & Now's Jeremy Hobson speaks with The Atlantic's Derek Thompson (@DKThomp) about what Thompson calls Diet Coke's "moment of panic," and also about another drink seeing a surge in popularity: craft beer.
This segment aired on January 22, 2018.
- Diet Coke's Moment of Panic
- Craft Beer Is The Strangest, Happiest Economic Story In America
- Coca-Cola Offers A Sweet Quest: A Million Bucks To Replace Sugar
- The Next Big Thing In Beer Is Being A Small Taproom