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Matthew Weiner's "Mad Men"

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photoFresh off the big final blackout of the Sopranos finales, writer and producer Matthew Weiner is on to smokier pastures with his new show "Mad Men." It's a stylish, smart-talking look at the golden days of advertising: the sexist world of Madison Avenue circa 1960, where self-assured ad men brag that they invent reality — even romance.

Listen to a conversation with Weiner about "Madmen," hit men and smart TV.

Guests:

Matthew Weiner, executive producer and writer for "The Sopranos" and creator of the new AMC show "Mad Men."

This program aired on July 26, 2007.

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