Tuesday Tech Roundtable: Boston's PR Problem

06:03

May 11, 2010

Despite the volume of research and technology start-ups coming out of Boston, the city is still perceived as crusty and out of touch. Business Week recently named Boulder, Colo., as the best city in America for start-ups. Boston? Not on the list. Cambridge? No. 6.

We explore this branding problem — and why it must be fixed — and learn about some of the hotter technologies coming from the 617.

Guests:

Kel Kelly, CEO and founders of Kel and Partners, a Web marketing and public relations firm
Scott Kirsner, Innovation Economy Columnist at the Boston Globe