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Spoofing Corporate America In 'Brand Dead'

Pat Falco's take on Taco Bell. (Courtesy of Hallway Gallery)
Pat Falco's take on Taco Bell. (Courtesy of Hallway Gallery)

For “Brand Dead,” Boston’s Hallway Gallery invited nine artists to “re-interpret contemporary logos and familiar ad campaigns.”

Pat Falco thinks outside the bun with his intentionally naïve painting of an adobe-style Taco Bell restaurant above Falco’s slogan: “Taco Bell. It’s really great for your poop.” Having proudly dined at Taco Bell today, I say: true that.

Jack W. Schneider references legends that Proctor & Gamble’s former man-in-the-moon logo was somehow Satanist by featuring the company’s name on a death metal black leather biker vest. Schneider also is behind “Manny Tee,” not a parody, but his own, straight-up version of a  “Garbage Pail Kids” satirical trading card depicting a boat’s motor slicing into a manatee.

There's little substantively critical of corporate America here, but the exhibit, which runs through March 31, is a funny and surreal romp.

“Brand Dead,” Hallway Gallery, 66a South St., Jamaica Plain, Boston, March 6 to 31, 2013.

Jack W. Schneider plumbs legends about Proctor & Gamble’s old logo. (Courtesy of Hallway Gallery)
Jack W. Schneider plumbs legends about Proctor & Gamble’s old logo. (Courtesy of Hallway Gallery)
Jack W. Schneider's straight-up "Garbage Pail Kids" design. (Courtesy of Hallway Gallery)
Jack W. Schneider's straight-up "Garbage Pail Kids" design. (Courtesy of Hallway Gallery)
Brian Butler's take on Dunkin' Donutsl. (Courtesy of Hallway Gallery)
Brian Butler's take on Dunkin' Donutsl. (Courtesy of Hallway Gallery)
Todd White's psychedelic beer design. (Courtesy of Hallway Gallery)
Todd White's psychedelic beer design. (Courtesy of Hallway Gallery)

This program aired on March 29, 2013. The audio for this program is not available.

Greg Cook Twitter Arts Reporter
Greg Cook was an arts reporter and critic for WBUR's The ARTery.

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