Morning Edition

NPRToo Sexy: Snuggie Hits Catwalk At Fashion Week

  • September 16, 2009, 6:00 AM

Sleeved blankets are modeled Tuesday in the Snuggie show during Fashion Week in New York. - Sleeved blankets are modeled Tuesday in the Snuggie fall 2009/winter 2010 collection show during Fashion Week in New York. (Jason DeCrow / AP)

The "blanket that has sleeves" has made its runway debut at Fashion Week. Marching down the catwalk was a dog in a Snuggie, accompanied by a model also draped in one. This fashion item most often seen in infomercials looks a lot like a giant sleeping bag, and now it comes in tie-dye, camouflage and "luxury microplush."

Transcript

RENEE MONTAGNE, host:

And now for some couture for the couch. Our last word in business today is the snuggie. That's right, the blanket that has sleeves made its runway debut at Fashion Week. Marching down the catwalk was a dog in a snuggie accompanied by a model also draped in one. This fashion item, most often seen in infomercials, looks a lot like a giant sleeping bag and now it comes in tie-dye, camouflage and luxury microplush.

(Soundbite of song)

MONTAGNE: And that's the business news on MORNING EDITION from NPR News. I'm Renee Montagne. Transcript provided by NPR, Copyright National Public Radio.

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