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Miss Jessie's: From A Need To A Multimillion-Dollar Hair Care Business09:08
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Miko Branch attends Essence's Best in Black Beauty Awards sponsored by African Pride and Colgate Optic White on April 28, 2015 in New York City. (Astrid Stawiarz/Getty Images For Essence)
Miko Branch attends Essence's Best in Black Beauty Awards sponsored by African Pride and Colgate Optic White on April 28, 2015 in New York City. (Astrid Stawiarz/Getty Images For Essence)
This article is more than 5 years old.

Miko Branch and her sister Titi began Miss Jessie's in their apartment kitchen, naming the hair care product line after their grandmother. Miko, who cut and styled hair, couldn't find the products she needed for women who wanted to have curly hair, either kinky or wavy.

"When we saw and when we knew that we wanted to specialize and really focus in on this curl type, we knew that we had to come up with something to support it," Branch told Here & Now's Jeremy Hobson.

That first product, which they named Curly Pudding, launched a line that is now sold around the country in stores like Target, Walgreens and CVS.

Miko Branch has now published a book with her sister "Miss Jessie's: Creating a Successful Business From Scratch."

Book Excerpt: 'Miss Jessie's'

By Miko Branch with Titi Branch

Guest

  • Miko Branch, co-founder of Miss Jessie's hair care product line and co-author of "Miss Jessie's: Creating a Successful Business from Scratch." She tweets @MikoBranch.

This segment aired on May 7, 2015.

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