Publicist Peggy Siegal On Her Oscar Campaign Tactics09:05
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Peggy Siegal attends the Costume Institute Gala for the "PUNK: Chaos to Couture" exhibition at the Metropolitan Museum of Art on May 6, 2013 in New York City.  (Larry Busacca/Getty Images)
Peggy Siegal attends the Costume Institute Gala for the "PUNK: Chaos to Couture" exhibition at the Metropolitan Museum of Art on May 6, 2013 in New York City. (Larry Busacca/Getty Images)
This article is more than 3 years old.

For decades, publicist Peggy Siegal has worked behind the scenes to turn Oscar nominees into Oscar winners. She puts on exclusive screening events for actors, directors and other Hollywood players ahead of each awards season – and she has the stories to prove it.

Here & Now's Robin Young speaks to Siegal about planning an event, who attends and who she thinks is going to win the Best Actor Oscar on Sunday night.

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This segment aired on February 26, 2016.

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