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'Flyover' states get makeovers to attract tourism

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The Nebraska Passport program is a state tourism initiative designed to attract visitors to places they otherwise might not have seen. (Nati Harnik/AP)
The Nebraska Passport program is a state tourism initiative designed to attract visitors to places they otherwise might not have seen. (Nati Harnik/AP)

States in the midwestern part of the country are trying to shake their boring flyover image. Tourism directors in Nebraska, Iowa, and Kansas have campaigns to draw attention to their fun — and sometimes quirky — attractions.

Elizabeth Rembert of Harvest Public Media reports.

This segment aired on October 4, 2022.

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