Does a Grammy win change an artist's music?

Successful artists are creative by nature, but validation can also be a powerful motivator. Just how powerful is up for debate, but social scientists recently tried to quantify how being nominated for a Grammy affects a musician's artistic trajectory. Their research is published in the journal Behavioral Scientist.

Here & Now's Scott Tong speaks with Giacomo Negro, one of the study's authors. He is a professor of organization and management and sociology at Emory University's Goizueta Business School. His co-authors were Balázs Kovács, an associate professor of management at the Yale School of Management, and Glenn Carroll, a professor of management at Stanford University's Graduate School of Business.