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When you think of the month of April, what comes to mind? April Fools Day? The end of March Madness and the start of the professional baseball season? Tax Day? Here at WBUR, Boston’s NPR news station, we look at the world from a slightly different angle.
When we think of April, we think "public radio." That’s because April is Public Radio Recognition Month, and we hope that all our listeners will take a moment to reflect on the role public radio plays in their lives.
Whether it’s entertaining and informing you during your commute, playing your favorite music or keeping our cultural and civic traditions alive, we are committed to providing programming that meets your needs.
Why is this commitment so important to us? Quite frankly, it’s because we simply cannot carry on without your support.
In fact, we like to think of our listeners as part of the team here at 'BUR. It's a pretty great partnership that we’re pleased to celebrate. As you’re thinking about your investment in public radio, think about these key facts:
- More than 37 million people listen to public radio every week.
- The federal investment in public radio costs less per American per year than a postage stamp ($1.48 for all of public broadcasting).
- For WBUR, nearly half of all our funding comes from our audience.
- Those donations keep the work of WBUR’s local newsroom, On Point, Here & Now, Only A Game, Car Talk and now a the daily edition of Radio Boston — which debuts in May — all on track, informing and engaging you, the listener.
- And for those of you wondering: Those contributions also help support wbur.org, one of public radio’s leading websites.
The numbers don’t lie. With more people listening and more and more of our financial support coming from local sources, it seems clear that our partnership is benefiting both sides. We hope you’ll take a moment to celebrate our work together by continuing to support the programs you love and asking others to do the same.
Consider tweeting (using the #prrm hashtag) about your support or even updating your Facebook status to let others know you’re a fan. (Become a WBUR fan on Facebook.) Let’s use this month’s designation as Public Radio Recognition Month as an opportunity to work together to recognize the contributions public radio makes to our society.
Thanks for everything.
Paul A. La Camera is the WBUR general manager.
This program aired on April 23, 2010. The audio for this program is not available.
Support the news