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'No Time to Die' shows how the Bond franchise can stay relevant — and profitable

Advertisements in a theater in London's Leicester Square show Daniel Craig as James Bond in <em>No Time to Die.</em> Ahead of its opening in the U.S. this weekend, the film had taken in more than $120 million in 54 foreign markets. (NPR)
Advertisements in a theater in London's Leicester Square show Daniel Craig as James Bond in No Time to Die. Ahead of its opening in the U.S. this weekend, the film had taken in more than $120 million in 54 foreign markets. (NPR)

This article was originally published on October 09, 2021.

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