For the first time, the new iPhone is not the star of Apple's new products show.
Instead, it is the wearable watch, called the Apple Watch.
The move comes as questions about the direction of the company and its ability to innovate surround Apple's CEO Tim Cook.
Kara Swisher, the co-CEO of Recode, joins Here & Now’s Robin Young and Jeremy Hobson to share her thoughts on what she's seen so far.
This segment aired on September 9, 2014.