The FDA estimates that consumers will suffer more than $5 billion in lost pleasure over a 20 year period due to the calorie counts that will soon be required of fast food chains, movie theaters and certain sit-down restaurants next year.
This new lost pleasure calculation is part of the new regulations that are geared to discourage people from eating junk food and curbing obesity.
Kenneth Warner, a professor of public health at the University of Michigan and an expert on cost benefit analysis, talks to Here & Now's Jeremy Hobson about the new regulations.
- Kenneth Warner, professor of public health at the University of Michigan
This segment aired on December 8, 2014.