In California Drought, Grape Growers Face A Trade-Off

02:10

June 30, 2015

A reduction in water means richer wine, but also a bigger price tag on the bottle. (kubina/Fllickr)

Bad news if you like cheap wine: California’s drought could affect production of low-cost bottles. But, if can you shell out for the more expensive stuff, you might be in for a treat.

Grape growers on the West Coast are facing a trade-off. If they want the best flavor, they use as little water as possible, but a reduction in water use means they can't grow as many grapes and have to sell fewer bottles. Ben Bergman from KPCC reports in Southern California.

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Ben Bergman, reports on business for KPCC/Southern California Public Radio, with a focus on media, tech and sports business. He tweets @thebenbergman.

This segment aired on June 30, 2015.