Fig Growers Hope Fresh Figs Will Help Revive The Industry03:42
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Over the last couple years, demand for fresh figs has increased due to marketing from the fig industry. (Ezra David Romero/Valley Public Radio)
Over the last couple years, demand for fresh figs has increased due to marketing from the fig industry. (Ezra David Romero/Valley Public Radio)
This article is more than 4 years old.

California’s fig industry has undergone some big changes, but after years of struggles, some growers hope that new food trends might provide a turnaround - if the drought doesn’t cause them more problems. Valley Public Radio’s Ezra David Romero reports on how the fig industry is working to keep its product relevant.

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This segment aired on October 2, 2015.

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