Most of us learned in high school that jocks and nerds don't mix. But that calculus appears to be changing.
Witness MIT's fifth annual Sports Analytics Conference -- a gathering of geeky brainiacs who love to crunch numbers — which kicks off at the Boston Convention Center later this week. Dallas Mavericks owner Mark Cuban calls it a "must attend" for anyone interested in how to apply statistics to professional sports.
And these days, that's a lot of people.
The Boston Globe's Shira Springer joins us to talk about how Boston has become ground zero for sports analytics.
- Globe Magazine: "Game Changers" by Shira Springer
This segment aired on February 28, 2011.