The Teletubbies show was born in Britain, and came to PBS in 1998, billed as an educational show for kids.
But the show didn't charm Susan Linn. In fact, it helped transform her from a worried parent to an outright activist.
Linn is the Founding Director of the Campaign for a Commercial-Free Childhood, a Boston-based advocacy group committed to limiting marketing and commercialization that target children. In her work, she's taken on some powerful corporate interests from Hasbro, to Walt Disney and McDonald's — and won. And at the end of this month, after 15 years at the helm of CCFC, she's stepping down.
- "Linn says research shows children are especially vulnerable to marketing because they cannot distinguish between advertising and programming. And marketing, she argues, is a factor in body-image disorders, youth violence, substance abuse, and other problems."
- "It’s the most hyper-commercialized media environment for children I’ve ever seen, and it obliterates long-standing principles and rules that are designed to protect children from unfair marketing."
This segment aired on June 25, 2015.